Its actually very simple. ), and provides weekly/monthly reporting with recommendations and analysis for Social Media Manager and executives, Identifies and reports on community trends to internal teams and advises on potential opportunities or risks, Tracks KPIs related to Social CRM goals such as recruitment, retention or outreach goals, Assists with global quarterly social media reports, Bachelors degree with 3-5 years of proven marketing experience within financial services, Mutual fund and/or broker-dealer experience preferred, Demonstrate strong writing skills related to sales communications, marketing brochures, etc, Provide marketing consulting support to internal Business Development team as well as customer/prospects specifically related to interactive marketing operations such as game design, player acquisition and CRM, To support existing customers in APAC as well as prospect opportunities in China, Responsible for APAC/China accounts including new opportunity in specifically related to the business, Maintain eBay stores and all facets of our marketplace business, Prepare daily, weekly and monthly reports that provide valuable metrics for advertising and operational decisions, Create merchandising strategies for eBay Daily Deals to generate incremental revenue for our storefronts, Develop A/B and multivariate testing strategies to understand the online customer experience; develop and implement processes and procedures to regularly test, measure and improve customer experience, Work closely with product team to ensure key features are released and rolled out according to plan, Collaborate with the analytics and business intelligence team to build actionable reports to make advertising decisions, Assist feeds marketing team maintain Google Product listing Ad portfolio, understand the different facets of the business and execute on an as-needed basis, Help meet key online marketing KPI goals including revenue and ROI, Create, manage and distribute data and insights via regular and ad-hoc reporting utilizing analytics tools (Omniture, Channel Advisor, Adwords) and reporting/analysis platforms (Tableau, SQL, Excel), Well versed in business reporting and can make decisions based on numbers, Strong quantitative skills, and experience utilizing scientific analytic methods, qualitative methods, and quantitative analysis techniques, Team player showing proven ability to work cross functionally with our technology product managers and product developers to roll out product enhancements, General knowledge of eBay, marketplaces and paid advertising, Channel Advisor and Google Adwords experience a plus, Knowledge and passion for all things sports is a bonus, Exceedingly detail oriented and responsible, Proficiency in Microsoft Office (primarily Excel, Word, Access and PowerPoint), Work with Communications & Marketing Manager to develop targeted marketing plans with a coherent integration of marketing tactics, event and PR activities to achieve store goals, Assist in the implementation of a comprehensive event calendar with centralized tracking of all regional marketing events including test drive events, lead generation events, and external corporate events, Assist in the planning of regional activities including store openings, test drives and lead generation events, Assist in the localization of sales and marketing materials, which includes but is not limited to: official website contents, brochures, leaflets, product literature and merchandize items, Support the field sales organization on other marketing initiatives, Other Responsibilities: Perform other related duties as assigned, based on the business need, Support marketing team activities that increase brand awareness, generate leads and accelerate sales cycles, Assist marketing operations manager and practice marketing leaders with campaign and event planning, management, and results tracking, Grow firm and industry knowledge and present a professional presence at internal and external meetings and events, Develop in-depth knowledge of specific practice area(s) to provide additional strategic marketing support to practice marketing leaders, Ability to maintain oral and written communication with all levels of the organization, Strong analytics and financial management, Marketing response analysis experience required, Previous commercial Integrated Marketing experience gained working in a fast paced B2B or, Ability to challenge a brief and make new recommendations, to improve campaigns and, A creative and innovative eye for detail across Integrated Marketing campaigns, Experience of the Project Management techniques in a Six Sigma environment, Analytical approach able to translate insight data into trends and clear action plans, Good IT skills using: MS Word, MS Excel, MS PowerPoint, and CRM Databases, Ideally will be a graduate with a business or marketing related degree, Bachelor's degree in marketing, communications or related area, Approximately 5 years of marketing experience, Proven ability (critical) to write original copy and proven ability to edit copy, Solid track record as a marketing leader in the professional services industry (accounting or law firm experience preferred), Ability to manage multiple priorities, be a self-starter and consistently bring ideas to the office(s) leadership, Demonstrated understanding and experience in the areas of proposal, website and event marketing, Demonstrated experience in working with senior management and is a highly polished individual comfortable working with numerous senior leaders within the firm, Ability to manage multiple priorities and be a self-starter, Determination to consistently meet and exceed expectations, Interpersonal skills for communicating with our all clients and staff, Ability to function as a member of a large national team to accomplish work group objectives, Ability to prioritize work to meet deadlines, Responsible to actively manage and grow an innovative range of strategic portfolios of products for the Public Security business, Understand industry trends, develop market & customer insights and competitive intelligence, in defining 3Ms value propositions to craft and execute business plans, strategies and tactics to maximize sales growth potential, profit realization, leveraging key account management and strengthened customer relevancy, Build credible pipelines, identify the list of potential customers / key partners / projects as well as engaging clients (comprising various level in Government and Private Industry) to sell value, and the creation of a robust business support eco-system, Develop strong mutual trust with end-users at different hierarchy levels; understand the various degrees of needs, in order to craft proposals and lead in client presentation, demonstration, evaluation and specification. Primary goal is to increase traffic and awareness for the new locations, Bachelors degree in Marketing or other Business field, Minimum of 2+ years of previous retail experience, within Marketing or similar function, Familiarity with marketing strategies & tactics; well-versed in the world of retail, the competitive landscape, and relevant marketing trends, Create a positive work environment that encourages creativity, championing new ideas, new methodologies and resourcefulness and encourage training to improve teams skill set, Motivate associates through recognition and positive reinforcement and constructive feedback, Bachelors degree or equivalent, Minimum 5 plus years in marketing capacity, Strong creative & desktop publishing experience. Track, document and report statistics and results from each initiative implemented. ), Strategize with GSSM Product and Marketing Directors and sales leadership to maximize campaigns and revenue goals, Understand and research client expectations and market demographics, Hold status calls for continuous communication, Prepare analysis of previous campaigns and report trends, markets, segments, product offering and tactics that will increase marketing effectiveness and revenue, Work with Marketing Operations and Product Managers to identify opportunity for improved headline, copy or CTA, Establish workflow processes and timeframes to meet client expectations, Analyze and concisely communicate both verbally and in writing to non-technical audiences, Direct vendors to accurately complete all work (exhibit assets, printed materials, design work), Respond to status inquiries from internal and external clients regarding requests, Proactively identify and communicate issues or problems that arise during campaign and/or trade show development, Knowledge of technologies, techniques and practices for the evaluation of business performance data; ability to analyze business performance using advanced statistical methods to justify and drive future business planning decisions, Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors, Ability to plan, organize, monitor, and control projects, ensuring efficient utilization of technical and administrative resources, to achieve project objectives, Develops new ideas and initiatives that improve the performance of the organization, Knowledge of the major responsibilities, accountabilities, and organization of the marketing function or department; ability to execute effective marketing plans and strategies, Developing, conceptualising and producing professional and investor-friendly marketing content and materials, including brochures and sales aids, Working with distribution and investment teams to ensure all materials are updated and relevant on a regular basis, Handling a full spectrum of digital marketing initiatives, including website, eDM, CRM and social media, Managing and executing marketing campaigns and fund launches, Executing ad-hoc marketing projects and assignments, Help formulate strategies and action plan for increasing traffic and conversion, and other marketing related KPIs, Produce weekly, bi-weekly, monthly basis, and additional ad-hoc analysis as requested by management. Develop and own project management vertical marketing plan and initiatives. Able to engage others through his/her enthusiasm and excitement about the brand and business. These innovations are introduced at increasingly frequent intervals, and there are high mortality rates for products and services, and the businesses themselves. : e-blasts, programming alerts, Maintain up-to-date lists of contact details for media partners, Individual will be expected to quickly educate themselves on related advisory, product, business technology and services offered through the firm and integrate into messaging and training for advisors, Creation and management of internal-use newsletter for consultants, Will lead team that manages and sources content, design leadership, and drives the project to completion, The role will become a subject matter expert on platform/product functionality and key components, The execution and creation of various marketing collateral; these activities will include writing multi-page brochures and announcements, creating presentations and recording Brainsharks, and advancing said pieces successfully through the compliance and design process, The management of platform-related collateral on the firms corporate intranet, Individual will be responsible for executing on the teams communication and content management strategy; this will include obtaining compliance approval, making timely updates to the system, regular audits of content, and removal or consolidation of materials, Works closely with the Platform & Product Management teams to ensure coordination and promotion of platform/product enhancements, changes, and notifications to the appropriate audiences, Bachelor's degree in Business, Marketing, Economics, or similar, Minimum of 2 years in marketing, industry related experience preferred, Strong interest and passion in marketing and communication strategies for financial advisors and their clients, Basic knowledge of financial advice industry and sales life-cycle, Ability to work in a fast-paced environment, organize time and project requirements appropriately, and complete deadlines with minimal oversight, Proficient with technology; Adobe Acrobat Professional, Adobe CQ5, and Salesforce are commonly used tools, Detail oriented and able to work efficiently in a stressful environment, Must be able to follow policies and procedures and work a flexible schedule and location which may include evenings and weekend, Prior health insurance industry experience, Prepare marketing support materials, brochures, catalogs, presentations, and trade advertisements, Manage video projects, merchandising products and programs and work with vendors as needed to support goals, Work with product teams to update and maintain on-line parts catalogs for FAST as well as Carlyle Compressors, Prepare, organize, set-up, and participate in customer trade shows and regional training meetings, Manage changes to the www.fasthvacrparts.com website; provide recommendations for enhancements and improvements, Manage changes to www.hvacpartners.com for Fast Parts related information; provide recommendations for enhancements and improvements, Coordinate PMBs (Parts Bulletins) with the Product Management teams, Support parts look-up tools to ensure that appropriate parts are listed and available to sell and that customers are informed and trained on use, Creating, developing, managing and executing global content events across a number of WM themes, Incorporating innovative elements into existing content themes and platforms, Research and development of new content platforms and components, Sourcing and research of event & conference collaterals and materials, Delivery of high-level content event platforms, 5 years of experience in the field of marketing and /or events, Experience in financial services and affinity to the UHNW space, A good understanding of Wealth Management service offerings including products, Family Offices, Philanthropy, Review translation of market commentaries and newsletters, Factsheet generation, and co-ordination of changes with internal data teams, Mini-books (International Retail Mini Book Automation Project) : generation of documents and dispatch (Download documents, save selection documents on share drives and inform by mail sales & marketing local teams), Report generator: use this tool to update sales presentation with monthly data (PowerPoint), Report issues and enhancements, and cooperate with Dynamic Documents Platform team to resolve them, Client communication distribution of fact sheets, commentaries and other sales and marketing documents to sales teams, Fully proficient with all Microsoft applications, Proven ability to work with minimal supervision, Ability to work independently and meet deadlines with minimal supervision, Bachelor degree in Marketing, Business, Management or related field and three (3) years of relevant experience, Related coursework preferred may include but is not limited to: basics of cooking, merchandising and display, communication skills and writing, basic accounting/intermediate mathematics, advertising and promotion, diversity and inclusion training, Merchandising and/or Marketing experience required, Food service operations experienced preferred, Conduct market analyses and identify opportunities for new development, Participate in the development of new marketing initiatives that may include detailed design of print, email and/or web campaigns and coordination of related production efforts, Track the course of marketing initiatives; analyze and present results including budget adherence . Adobe Creative Suite experience a plus (InDesign, Photoshop), Collaborate across functions to land multi-touchpoint, 'through-the-funnel' campaigns to drive both long-term brand value and immediate business impact, Determine appropriate KPIs, monitor performance, optimize content and its distribution in real time and report out on plan performance, working closely with Consumer Strategy & Insights, -Media Managers, FP&A and other analytics teams, Maintaining and monitoring potential and current influence partnerships, Assist in the conception and production of asset creation, translation, gathering, and curation for campaigns, Passion for Airbnb & travel. Provide accurate financial analysis to inform forecast and annual budget, Continually evaluate communications and work process in order to streamline information and develop and implement effective, efficient formats, Assist with new business development, including brand extensions, launches, and expansion. Coordinate closely with content marketing team to develop effective content for outbound marketing programs. However, brand marketing specialists can earn anywhere from upwards of $49,000 to $93,000 a year. Isolated new community groups for fresh leads by pitching and maintain relationships with bloggers, LinkedIn Groups, associations, etc. Followed and abided all rules of the DFS standards and procedures for travelers with connecting flights or stop overflights. Marketing Specialist Summary Bachelor's degree in Business Administration from the USA. Compelled to learn as much about industry best practices as possible, and incorporates them into a strategic approach while building a clear path to execution, Relationship builder and passionate advocate. It is more important the attitude than the academic results, Strong analytical skills and oriented to achieve results, Talented communicator with fluent English skills, Minimum 7 years of brand/marketing leadership experience, preferably in a global marketing organization, Experience in brand strategy and creative innovation at a branding/marketing agency, Innovative and highly skilled at developing differentiated messaging and positioning, with a passion for excellent copywriting, Experience in leading production of multi-media creative projects that aim to both educate and inspire the market, Experience in both B2B and B2C (or B2B2C) settings, Development of existing and new product ideas, from inception through to communication, Ideas for improving guest experience in-attraction, Development and application of the brand tone of voice, Development of our social media communication, Presenting information in a fun and engaging way, The VP, Brand Marketing will leverage his or her proficiency in New Media Marketing and Communications with senior leadership to, Ensure consistent integrated brand representation across all brands, channels and touch points, Strong experience in product marketing with retail understanding and storytelling, Lead integrated marketing and communication execution for product and giving programs to ensure consistency across all customer experience touchpoints, including product, digital, social, in-store, online, print and direct mail, Innovate with new media marketing tactics; social, digital, CRM and direct response, Establish and enhance direct to consumer strategy across channels; retail, E-Commerce, Proficiency managing external relationships and agencies, Build strong partnerships and establish credibility with the internal team, based upon a demonstrated collaborative approach, leadership skills and experience, Manage an operating budget for the marketing function delivering both top line revenues and bottom line margin and profits. Engage and oversee internal departments and outside vendors to achieve successful outcomes. Download Marketing Specialist Resume Sample as Image file, Product Marketing Specialist Resume Sample, Marketing Operations Specialist Resume Sample, Senior Marketing Specialist Resume Sample, Marketing Senior Specialist Resume Sample, Marketing Campaign Specialist Resume Sample, Search Marketing Specialist Resume Sample, Channel Marketing Specialist Resume Sample, Specialist Digital Marketing Resume Sample, Work with Global Directors or Customer Engagement Program Managers to execute the lead generation marketing campaigns, Work with product marketing to develop and promote customer success stories, Create, execute, and optimize direct-to-consumer marketing plans to ensure traffic goals are met for promotional online programs, Work with internal and external constituents to gather information pertinent to proposals, brief designers on creative elements and assist in budget creation, Collaborate with the Seller Fulfilled Prime product managers to improve the seller offering, You have an energizing personality, not only with your work but with your work ethic and style, Reporting to the Marketing Campaign Manager, the Direct Marketing Specialists apply knowledge of business objectives, marketing strategy, customers, distribution channels and the market to develop and produce direct response multi-channel marketing campaigns and collateral. Headed market research project comparing our locations to that of our competition. Update social media pages on Yammer and Facebook for the Purina PNA program in Dallas Fort Worth. Managed multiple advertising agencies through establishing working practices, budget negotiations, and SOW decision-making. Charged with leading sales, assisting associates with customer transactions and conducted visual merchandising initiatives. Summary : To obtain an job in the field of marketing or advertising. Market and promoted different monthly liquors in Duty-Free Shops in San Francisco International Airport. Immersed in creative communities and in touch with trends, Able and willing to travel within Europe and internationally up to 30% annually, Minimum of 8 years of experience as per above, Minimum of 8 years management experience required, Experience in leading x-functional programs, Support marketing team on developing and executing Lead Generation email campaigns, paid media and some social media initiatives, Execute creative campaigns via our email work tool Marketo and work cross functionally to ensure flawless campaign execution, Monitor competitive and industry trends (i.e. Researched and organized reports for competitive intelligence, business development, diversity, and employee integration, and prepared PowerPoint presentations. One of the best ways to acquire the skills needed to be a brand marketing specialist is to take an online course. Measured success and ensured optimization by analyzing actual results vs goals and KPI's set at the campaign level. Good balance of left- and right-brain thinking, Story-Telling: Easily conceptualizes brand/campaign stories and is able to translate these stories into compelling marketing programs. ), One to two years of Project Management experience, Strong communication, presentation and organizational skills, Ability to manage multiple priorities with a high level of attention to detail, Strong influencing, interpersonal, and negotiation skills, Ability to operate in an entrepreneurial environment, Close attention to detail and process requirements, Highly collaborative, results driven, team player, Working proactively and collaboratively everyday with the Marketing Managers to nurture the Corcoran brand and grow our agents business, Working with top agents on creation of marketing programming; including construction of sales presentations, ads and collateral, Working with the technology department and digital marketing team to ensure agents are leveraging the latest tools and technology from CRM and social media, to template automation tools, etc, Supporting agents in the customization of corporate materials and programs, Staying abreast of current marketing tactics to serve as a constant source of support and intelligence for agents, Manage production timelines and coordinate with key vendors including agencies, photographers, printers, 2+ years Marketing/Advertising experience, ideally within a progressive creative agency or firm, Manage and execute daily updates to marketing calendars and in store signage plans for multiple brands, ensuring timeliness and accuracy, Coordinate with marketing team members to prepare presentations that effectively communicate marketing plans with field leaders and within the marketing team, Support the budget planning process. Effectively and efficiently executed 100+ promotional campaigns throughout career by understanding client needs, target markets, and industry trends and applying knowledge and creative approach to strategy development and implementation for successful results. brand marketing specialist job description. Use WordPress to write blog posts and update the company website as needed. ), Represent brand with internal and external stakeholders. industry media, involvement in industry organizations/events, awareness of industry trends), Select (if needed) and manage key Creative Agency(ies) to achieve corporate brand goals, Achieve key business KPIs by market: New Customers, Return on Ad Spend (ROAS), Customer LTV, Research and analyze target markets to develop strategic and tactical plans to grow the business, Oversee staff operations, business planning and budget development, Plan, direct and oversee the brand marketing initiatives within an organization, Direct, plan and oversee the marketing strategies of the organization's products and services as they relate to the brand strategy, Maintain awareness in market changes and adjust marketing strategies accordingly, Plan and direct the creative services marketing program, Direct and mentor the creative staff in effective and efficient use of resources, Manage outside brand agencies, vendors, and inquiries, Ensure services are in compliance with professional, company policy standards and brand execution requirements, Manage the selection, training, and development of design staff, Direct the creative staff in effective and efficient use of design development phases, Develop and maintain relationships with outside promotional agencies, vendors and customers, Serve as a member of senior management team, Coordinate and manage the work of artists, copy writers, and editors, and direct campaign planning and execution, Oversee the operation of the creative department and ensure projects stay on schedule and within budget, 10+ years of experience within well-branded global organizations, Have an understanding of brand marketing today and a vision for the future of media and branding mix, Ability to work and be successful within a hands-on, roll up your sleeves culture. 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